To prevent the spread of fake news, Facebook recently announced that it will start to use “trust ranking” on news sources.
Facebook will ask its worldwide two billion users to rank their trust on news sources in its latest attempt to combat the spread of misinformation.
“The new trusted sources ranking aims to make sure the news you see, while less overall, is high quality and helps build a sense of common ground rather than sow division, Mark Zuckerberg, Facebook Chief Executive said.
Facebook decided to rely on member surveys as the most “objective” way to rank trust in news sources, Zuckerberg said.
“We could try to make that decision ourselves, but that’s not something we’re comfortable with. We considered asking outside experts, which would take the decision out of our hands but would likely not solve the objectivity problem,” Zuckerberg said.
This new ranking system would hopefully separate news organizations that are only trusted by their readers or watchers from ones that are broadly trusted across Facebook.
“This update will not change the amount of news you see on Facebook. It will only shift the balance of news you see towards sources that are determined to be trusted by the community,” Zuckerberg said.
This latest move came after Facebook announced a major update to its user feed that highlights what friends and family share on the network, over advertisements, celebrity, and media posts.